Made For The Sun-Seeker
Our story: crafted with purpose, inspired by paradise.
For Those Who Are Always Dreaming Of Their Next Vacation
Born from a winter escape to St. Barths, POOLSIDE was created for those who are always dreaming of their next vacation. Founded by Ashleigh Stone, the brand debuted in 2016 with a collection of hand-embroidered beach bags — quickly dubbed “Instagram bait” by Harper’s Bazaar.
Loved by fashionable women including Gwyneth Paltrow, Giovanna Battaglia, Gigi Hadid, and Emma Roberts, POOLSIDE has been featured in Vogue, Harper’s Bazaar, and The New York Times Style Section. As the original made-to-order straw bag brand, POOLSIDE defined an era of playful, bespoke design. Each piece is crafted with care, intention, and natural materials that reflect the brand’s commitment to sustainability and timeless style.
By working with female artisans and weavers around the world, POOLSIDE fosters financial independence and lasting opportunity within their communities — proving that beautiful things can also contribute to a better world.