Introducing: POOLSIDE x The Stationaire
December 03, 2020 I'm so excited to officially announce our collaboration with The Stationaire, a female-owned paper brand, designed in Chicago and produced in the U.S.A. I've known the founder, Kimberly Elbaor, for almost a decade, and in that time, she's created most of my invitations, Christmas cards, birth announcements, thank you notes, and stationery. The Stationaire incorporates watercolor imagery and mixed media collage with surprising juxtapositions to create beautiful, high quality stationery, wrapping paper, note cards and more.
We teamed up with The Stationaire, to create limited edition notecard sets. The cards feature watercolor depictions of our top-selling beach tote bag styles, printed on premium double thick cotton. The verbiage on each piece is written in The Stationaire hand, which is custom created and signature to their brand. Each pack comes with brightly colored envelopes, lined in a pattern of our tote bags, reimagined in watercolor.
Kim and I put our heads together to create five different note card designs, which were also extremely relevant for the current unprecedented times that we're living in. Phrases include "Where's My F'ing Yacht?" and "Out Of Office." We think these sets are a great gift for a friend who is dreaming of her next vacation. They are also the perfect blank card to have on hand, that can be used for any occasion, or for no reason at all -- just to say hello!
Personally, I love hand written correspondence. I had the idea to create custom POOLSIDE note cards for years, and I'm so excited to finally offer a little piece of our brand to customers who also share the love of a good old fashioned note. Writing letters and sending cards has always been one of the most special ways to connect with others. We hope these make you smile.